Founder
Built by a marketer who needed better contractor prospecting data.
Lead Atlas was founded by Tom Beckerle to help contractors find homeowners and properties with stronger exterior improvement signals before wasting time canvassing entire neighborhoods.
About Tom Beckerle
Tom is the founder of Lead Atlas and Beckerle Media, with experience helping local service businesses turn data, advertising, and direct response campaigns into measurable pipeline. Lead Atlas brings that work into a focused software product for roofing and exterior improvement teams.
The product combines property records, aerial imagery, market filters, and campaign workflows so contractors can prioritize high-potential opportunities and move faster from search to outreach.